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Ignore Everybody
176 pages, 2009
Hugh MacLeod's widely praised blog, gapingvoid.com, was launched in 2003 when he was a young copywriter living in a YMCA. He started doodling on the backs of business cards while sitting at a bar, his drawings eventually evolved into comics, which led to his wildly popular blog.
A former co-founder and creative director of an ad agency, MacLeod is one of the most widely known and respected bloggers on the internet and has become known for his pithy insight and humor. In addition to blogging, he lectures internationally at ad agencies and corporations about marketing and creativity and runs workshops for individuals interested in pursuing careers as graphic designers or independent artists.
In Ignore Everybody, Hugh MacLeod encourages readers to explore their own creativity. He believes that everyone has a unique voice and perspective, and it's important to express it. Don't let others' opinions hold you back. Your ideas are valuable, so don't be afraid to share them.
One of the key messages in Ignore Everybody is to stop seeking approval from others. MacLeod emphasizes that if you're always looking for validation, you'll never be satisfied. Instead, find satisfaction in your own work and ideas. Trust yourself and your instincts.
MacLeod makes it clear that success doesn't come easy. It requires hard work, dedication, and persistence. So, if you're passionate about something, be prepared to put in the time and effort. Don't expect instant success, but keep pushing forward.
In Ignore Everybody, you'll find that staying true to your ideas is crucial. MacLeod suggests that it's better to be authentic and original than to conform to what's popular or expected. Don't compromise your vision for the sake of fitting in.
MacLeod also explores the relationship between creativity and business. He believes that they can coexist and even complement each other. So, don't be afraid to mix your creative ideas with business strategies. It could lead to something truly innovative and successful.
Quotes 3
Ignore Everybody is a thought-provoking exploration of the challenges of creativity. It's a must-read for anyone who wants to stand out and make a difference in their field.
Seth Godin - Marketing GuruHugh MacLeod's Ignore Everybody is a brutally honest take on the realities of creative work. It's a refreshing and insightful read.
Guy Kawasaki - Silicon Valley EntrepreneurIgnore Everybody is a compelling guide to the creative process. It's a book that challenges conventional wisdom and encourages readers to think differently.
Chris Anderson - TED Curator


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